Tuesday, 19 July 2016

5 Ways to Sell Your Digital Products

Do you create digital products?

For those who do, getting them into the hands of others is easier than ever. I have compiled a short list to show you just how easy it is to earn money from your products. Before I get to the list however, I will go over what digital products entail.
Firstly, digital products do not necessarily have to be eBooks. If it can be created on your computer or your smartphone, it can be sold as a digital product. Photography, eBooks, patterns, audio and video can all be created digitally. Plus, using your computer’s drawing program you can also create pictures and other works of art. The possibilities are endless, and the revenue potential is high.
Secondly, it is wrong to assume that you will make a sale the minute you put it online. As with any product or business, you have to let others know it is available. You must do some marketing, or you products will sit there gathering virtual dust. You can start within your circle of social media contacts, then branch outward.

Now for the fun part!

1. One of the best ways to sell your digital products is to upload the files to a platform such as Sellfy. They take a small fee (five percent) when a sale is made, and the rest is deposited into your PayPal account. The nice thing about this platform is you don’t have to wait for your funds.

Sellfy also lets you share your products via social networking links directly from your product page. Plus, you can easily embed a code they provide and paste it onto your website or blog.

2. Another way to sell your digital products is to open an Etsy Shop. The files are uploaded and automatically sent to buyers once payment has been cleared. I have sold several of my crochet patterns this way. There are thousands of shops selling everything from patterns to eBooks to printable pages for journals, calendars, planners and papercrafts. Quality images are also sold, which gives the buyer the rights to use them in their own projects or print them to display. When selling images, it is wise to include a policy which explains where the images can be used. Not all images have the same rights, so be sure you are clear.

3. Selling directly from your blog or website is also an option. Using a payment processor such as PayPal works, or you can integrate a shopping cart. I find linking to my Etsy Shop or directly to my products in other platforms works best, as shoppers have an opportunity to see what else is available. Plus, it cuts down on the time you will need to manage orders. Why spend time on the administrative tasks when you could be creating instead? Yes, there is always some bookwork to be done, but let another platform take care of the order processing. That is essential when you are unable to be at your computer full time because of other commitments.

4. If you have created eBooks, selling them on Amazon will put you in front of a global market, should you choose to be. Yes, there is a lot of competition out there, but by producing a quality product that will educate or entertain others, there is great potential. The nice thing about Amazon is they have a POD (print on demand) service through CreateSpace, which allows shoppers to purchase a print copy of your book. Here again, it is a global market.

5. Another option for eBooks is Kobo. They also reach a global market, so your books can be purchased almost anywhere in the world. Once again, a quality product is necessary if you want to earn royalties. I do believe they have also partnered with a POD company, but at this point I do not know which it is.

As you can see, getting your digital products into the hands of others is relatively simple because there are so many options. The main thing to remember is to produce a quality product, be clear about how the products can be used, do your marketing and provide customer service. If there is an issue, try to resolve it as quickly as possible.

The digital age is here, so why not cash in on it?

No comments:

Post a Comment